At CTR, we have found this little motto “Reach, Build, Send” to be a tremendously helpful tool for evaluating our ministries. We try to keep it mind whenever we think about starting up a ministry or even discontinuing a ministry. “Are we reaching others, especially our community, with the gospel?” “Are we building each other up in the gospel?” “Is all the building resulting in people being sent to go with the gospel?” It is very easy for us to run on auto-pilot or to throttle back on ministries that launch us out of our comfort zone. “Reach, Build, Send” helps to challenge us to keep the main thing the main thing.